what is email spoofing and how to protect your business from it

What is Email Spoofing and How to Protect Your Business From It

Email spoofing is a common tactic used by cybercriminals to trick businesses into revealing sensitive information or transferring money to fraudulent accounts. Protecting your business from spoofing requires a multi-layered approach that includes both technical and non-technical measures. Here are some tips to help you protect your business from spoofing: Implement SPF, DKIM, and DMARC: …

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Brand versus marketing

Brand versus Marketing: What’s the Difference?

When it comes to business, the terms “brand” and “marketing” are often used interchangeably. While both are important components of any successful business, there are some key distinctions between the two that are important to understand. A brand is the overall identity of a business. It includes the company’s name, logo, tagline, values, and mission. …

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Why Waco Alico Building by Chie

Why Waco?

I don’t know why but maybe this year felt so long yet short at the same time. It feels long because it feels like we’ve been living in Waco for a long time already, but it’s short since it’s only been over a year since we moved to this town. I shared before why we …

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5 important security measures for your website

Five Important Security Measures for your Website

A well-designed website, one that matches your branding and marketing strategies and that connects you to current and future customers, is an absolute necessity in today’s highly-digital world. But with so much business being done online, you also owe it to your customers to pay attention to the security of your website. Image source It’s …

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Instagram Business tips

5 Ways to Gain Traffic to your Website Using Instagram

Honestly, Instagram isn’t necessarily a platform that will help you drive more traffic to your company’s website. Instagram is far more effective when it comes to improving your brand visibility and building a community. However, by engaging with your audience on Instagram and making connections, your Instagram can be a “gold mine” in marketing bringing …

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