When it comes to business, the terms “brand” and “marketing” are often used interchangeably. While both are important components of any successful business, there are some key distinctions between the two that are important to understand. A brand is the overall identity of a business. It includes the company’s name, logo, tagline, values, and mission. …
Honestly, Instagram isn’t necessarily a platform that will help you drive more traffic to your company’s website. Instagram is far more effective when it comes to improving your brand visibility and building a community. However, by engaging with your audience on Instagram and making connections, your Instagram can be a “gold mine” in marketing bringing …
5 Ways to Gain Traffic to your Website Using Instagram Read More »
Online business has blasted among entrepreneurs and solo-preneurs. I recall when somebody would ask me what I do and I’ll answer, “I’m a work at home mom”. They’d ask what I do for living and I’ll answer, “I help online entrepreneurs build their business online”. I get a vague or in some cases, confused look …
5 Best Practices to Stay Committed to Your Online Business Read More »
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