Importance of Email Marketing

Importance of Email Marketing Why Email Marketing? What is the importance of doing email marketing for business? First let’s look at the statistics: For every $1 spent, $44.25 is the average return on email marketing investment. (Experian) 82% of consumers open emails from companies. (Litmus) There are 3.6 billion email accounts in 2013. (The Radicati …

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